Porsche brings larger-than-life installation by Cyril Lancelin to The [email protected] Bay

Posted by Gerald Yuen
25 Jan 2022

Singapore Art Week (14 to 23 January 2022) might have concluded, but art lovers can still visit an installation that runs till Saturday 29 January, free-of-charge, in the heart of the city.

*Opening hours: 2pm – 10pm on weekdays, 12pm – 10pm on Saturday 29 January

Artist Cyril Lancelin’s piece is the first commissioned work for ‘The Art of Dreams’, a global art initiative by Porsche that deals with the motif of dreams through various interactive art installations across major cities around the world.

The large installation measures 10 x 12.4 x 7.6 meters (L x W x H) and invites the viewer to pause for a moment, get lost in its optimistic color, and stroll within its surprising structure. This surreal environment invites visitors to step out of their everyday reality and remember their dreams – because after all, remembering them is the first step to making dreams come true.

Remember your dreams comes to the city of dreams

After its first showing at Palais Galliera Musée de la mode de la Ville de Paris in October 2021, “Remember your dreams” makes its first stop outside of Europe in Singapore, Asia’s very own city of dreams.

Since it gained independence in 1965, the country’s robust environment for innovation has enticed the dreamers; as the city-state blossomed from a bustling port-city to a thriving global hub, lawmakers continued to welcome new ways of thinking, and entrepreneurs from all over the world converged on the city-state to bring their dreams to life.

As Porsche Asia Pacific celebrates its 20th year in the vibrant and diverse region, Singapore strengthens its strategic importance on the regional map as a lighthouse for progress with young and digitally-savvy dreamers. The Art of Dreams Singapore is thus a serendipitous sequel to recent culture-centric initiatives celebrating the creative spirit of Singaporeans, in line with previous events like SCOPES Driven by Porsche and Dale Chihuly’s Glass in Bloom Taycan art car at Gardens by the Bay.

Porsche is commissioning several works of art on the subject of dreams as part of its The Art of Dreams exhibitions with the aim of inspiring people, conveying optimism and contributing to lively communities.

The exhibition series will be making an appearance in a number of cultural capitals. The next stop for The Art of Dreams will be a public exhibition in Milan coinciding with the Salone del Mobile in April 2022.

Engagement: culture for the masses

For years, Porsche has been sponsoring cultural projects as part of its sustainability strategy, with the aim of giving as many people as possible free access to cultural activities.

For example, the sports car manufacturer is a premium partner of Leipzig’s Gewandhaus Orchestra and is the main sponsor of the Stuttgart Ballet company. Porsche Deutschland GmbH has also been a partner of the Elbphilarmonie concert hall in Hamburg since July 2021.

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