“The new SLK embodies the role of the trend-setter like no other car,” says Dr Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars. “I am convinced that with its passionate design, its high-quality interior and its modesty at the filling station it will continue to provide an enormous amount of fun on the road in future, too, consolidating its status as a cult roadster.”
Innovations are part of the successful history of the Mercedes-Benz SLK:
* In 1996 the first generation caused a furore with the vario-roof, which transformed the wide-open roadster into a coupé with a fixed roof at the touch of a button in just a few seconds
* The second generation placed the warm Airscarf around the neck and shoulders of the occupants as needed, ensuring pleasurable open-top motoring even in cooler temperatures
* Now the third generation is presenting a unique highlight – the world premiere of the panoramic vario-roof with Magic Sky Control. It can be quickly switched to light or dark at the press of a button
But the new Mercedes-Benz SLK offers more than merely individual highlights. It assumes a leading position in every discipline and offers fun at the wheel in every respect, with no half-hearted compromises. It impresses with characteristics which are generally deemed to be irreconcilable: it succeeds in uniting excellent comfort and high-quality equipment and appointments with a decidedly sporty flair. At the same time the new roadster is one of the most economical and environmentally friendly in its class and sets new safety standards. All-weather driving enjoyment – with the roof open and closed, in leisure-time and everyday use – is firmly anchored in the SLK’s genes.