BlueMotionTechnologies: A new umbrella brand for the world of efficiency

The second generation of the Passat BlueMotion, the Passat BlueTDI and the Passat TSI EcoFuel. Each of these new Passats represents an individual solution tailored to meet the challenges of our times. Volkswagen is presenting all three Passats under a new umbrella brand: BlueMotionTechnologies. This label covers all production-mature or near-production technologies and products that significantly reduce fuel consumption and CO2 emissions.

[B]BlueMotionTechnologies[/B]

These are developments such as the new start-stop system, regenerative braking and the highly innovative SCR catalytic converter and the NOx storage catalytic converter already implemented successfully in the USA electric drive and hybrid systems. Also included are the innovative drive systems of the new TSI EcoFuel. These technologies are proof that Volkswagen is once again leading the way with innovative, efficient and cost effective solutions for the future. Recent beginnings of this process can be seen in the Polo BlueMotion, which in 2006 was the first five-seater to reduce fuel consumption below 4.0 liters per 100 kilometers.

The extent of today's BlueMotion range currently extends from this Polo to the Golf, Jetta, Caddy, Touran, Sharan, and up to the new Passat BlueMotion. A recent survey by the organization "Deutsche Automobil Treuhand DAT", the renowned and world's oldest institution for automotive market research, demonstrates just how successful the BlueMotion label has become today. In a representative survey, the esteemed DAT found that 85 percent of German car drivers are familiar with the BlueMotion label. The next best competitor only attained a recognition level of 36 percent. This makes BlueMotion the number 1 among automotive environmental labels in Germany.

The term [I]BlueMotionTechnologies[/I] does not define a fixed set of technologies but a range of continually evolving, innovative solutions. Under the same label, Volkswagen is offering an initial look at the prototype of the new Touareg Hybrid. The powertrain technology implemented here will go into production with the next generation Touareg. Average fuel consumption: less than 9.0 liters per 100 kilometers. CO2 emissions: less than 210 g/km. The countdown has already started for this car.

Representative of just how innovative BlueMotionTechnologies are in the 2009 product lineup, is the current Passat - a mid-class model that has long claimed a position as the most fuel efficient, cleanest and most economical car in its class.

[B]Passat BlueMotion[/B]

Here a new common rail TDI (108 hp) delivers pioneering 4.9 liter average fuel consumption and CO2 emissions of just 128 g/km (Wagon: 129 g/km). The Passat BlueMotion has a start-stop system as standard equipment and attains the limits of the Euro-5 emissions standard that takes effect in September. Its range of over 1,400 kilometers on one tank of fuel is a sensation as well - travelers starting out in Berlin will not be looking for a gas station until shortly before Rome! This car is already being sold.

[B]Passat BlueTDI[/B]

This diesel is far ahead of its time: it will be the first TDI launched by Volkswagen to attain the limits of the Euro-6 emissions standard that does not become law until 2014. Aboard the Passat BlueTDI, a so-called SCR catalytic converter reduces nitrogen oxides to a level below 80 mg/km. Production of the 141 hp Passat BlueTDI will ramp up at the beginning of March. Fuel consumption of the sedan with standard 6-speed transmission: 5.2 liters per 100 kilometers. This yields CO2 emissions of 137 g/km (Wagon: 5.5 liters per 100 kilometers / 144 g/km CO2). As an option, the Passat BlueTDI is available with a 6-speed DSG. The Passat BlueTDI is positioned above the Passat BlueMotion due to its greater power and more sophisticated emissions control system.

[B]Passat TSI EcoFuel[/B]

The TSI EcoFuel, boosted by supercharger and turbocharger, revolutionizes the world of cars powered by natural gas. Never before has there been a natural gas vehicle with this kind of dynamic performance that is so fuel efficient and clean. The Passat TSI EcoFuel breaks the 120 gram CO2 barrier. Its engine - with 148 hp - delivers precisely the type of performance one would want in a highly comfortable travel car like the Passat.

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Credits: JRC