Lexus Launches First Full EV, The UX 300e
Japanese luxury car manufacturer Lexus, launches its first ever full EV in Singapore. Like most mainstream manufacturers, Lexus is telling the world that it is serious about saving the environment. Actually, the luxury marque is one of the few automotive pioneers in electrification, since they have for years, been keen to include hybrid vehicles with their offerings. The UX is the brand’s smallest SUV offering, and the full EV variant, the NX300e according to Lexus, boasts a practical driving range of 300km, or up to 5 days of average driving in Singapore. The front-driven SUV delivers a maximum output of 201bhp and 300Nm, and clocks 100km/h in 7.5 seconds. Their new EV features four levels of regenerative braking, that can be easily toggled via paddle shifters behind the steering wheel. Lexus has also reworked the GA-C platform, which the UX is built upon, with additional braces and optimised shock absorbers, to accommodate the nature of how an electrified vehicle performs.
On the inside, owners will be treated to signature Takumi quality craftsmanship, a feature that is seen in their cars up and down the range. Unique to the UX, is offered in a trim grain finish inspired by Japanese paper known as Washi.
The electrified UX features connectivity for both Apple and Android device users, allowing for seamless casting to the infotainment display, while front passengers can enjoy the added comfort of ventilated seats. Adding to the luxurious ownership experience, Lexus has also included a premium 13-speaker Mark Levinson audio system, designed to deliver the 3Ps of the brand’s sound signature - Purity, Power and Precision. The UX 300e has additional insulation around the battery, helping to significantly reduce external noises. During operation, UX’s interior will be filled with natural ambient sounds through Active Sound Control) to provide the car’s occupants with a more natural driving feel, since there is no engine.
“We are excited to debut the first all-electric UX 300e on Earth Day. We believe that Singapore is gearing up to expand its EV infrastructures and the UX 300e will offer accessible all-electric technology with this latest addition. The UX 300e also marks the beginning of a new electrified era here at Lexus. In the coming years, Lexus endeavours to further evolve driving performance and pleasure, and fundamentally transform the essence of luxury vehicles of the future.” says Jasmmine Wong, CEO of Inchcape Greater China and Singapore (Borneo Motors, Champion Motors, Inchcape Automotive services).
During the Launch of the UX300e, Lexus also took the opportunity to announce the debut of KINTO SHARE, by Lexus Financial Services. The car sharing service offers customers a more flexible solution to mobility, as compared to traditional car ownership.
“Today, we are pleased to debut KINTO SHARE in Singapore, in conjunction with Lexus. In line with our vision of freedom of movement, we recognize the changing perceptions of car ownership in today’s market, especially with the shift towards Electrification. We are excited to empower drivers with the flexibility and convenience that comes with being a KINTO SHARE customer. Our customers not only have the luxury to select the length of usership, they will also enjoy the benefits and experience of driving a Lexus hybrid or electric car without owning the car. We believe that the experience of driving a hybrid or electric car will also empower our customers to make the transition towards the world of Electrification” says Mr. Vinod Cherumadathil, CEO, Lexus Financial Services.
KINTO SHARE is powered by a dedicated user-friendly website. Customers can simply book a Lexus electrified vehicle in three easy steps and handover of the vehicle will be at the Lexus Boutique. KINTO SHARE is a seamless, self-service concept that offers an on-demand, car-sharing service via a dedicated KINTO SHARE website.
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