Local News: Record year-to-date growth in sales for Audi Singapore

Reinhold Carl, Managing Director of Audi Singapore, said: “We are extremely pleased with the latest sales figures recorded. With the COE cuts, we are cautious but optimistic about sales growth. So far we have performed very well. Our results point to the success of Audi’s strategy – a combination of the freshest model line-up in the market, sound marketing initiatives, and investment in aftersales and customer service. I’m confident that 2010 will be another record-setting year for Audi in Singapore.”

In April this year, Audi hosted the Audi Fashion Festival Singapore for the second year running. Audi has also recently opened a refurbished Customer Service Centre in Ubi and plans to introduce four more new models to Singapore in 2010 – the Audi RS 5 Coupe, the R8 Spyder, and the all-new Audi A8 LWB and NWB. By the end of 2010, Audi would have launched seven new models in Singapore.

Worldwide, AUDI AG recorded growth in all regions, having sold 455, 700 cars so far in 2010; achieving overall year-on-year sales increase of 21.7 percent. In the Asia-Pacific region, China again led in sales: a rise of 39.9 percent in May 2010 compared with May 2009 has meant 17,396 Audi deliveries to China in the last month alone. Over the first five months, 88,451 Chinese customers chose a model with four rings – another record result for the leading premium brand in China. But Audi also sold significantly more cars than in the preceding year in all other markets of the region, with sales increasing in Japan (plus 16.1 percent), Australia (plus 17.5 percent) and India (plus 65.3 percent).

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