Mercedes-Benz remains the Number One luxury car choice for Singapore customers in 2008

The new C-Class continued to be a success story after its launch in mid 2007 here in Singapore. Sales of the C-Class reached around 1180 units in 2008 (2007: 590 due to market introduction in second half of 2007).

Since the vehicle market launch in 2007, Mercedes-Benz sold more than 500,000 C-Class globally (440,000 sedans and 60,000 station wagon).

The Mercedes-Benz E-Class and S-Class continued to be in high demand by Singapore customers. Around 1,340 E-Class (2007: 1,850) were sold even in the last full year of the model run. Around 735 S-Class models were delivered (2007: around 850) despite a more challenging second half of 2008.

Globally Mercedes-Benz has delivered more than 1.5 million units of the current E Class to its customers worldwide since its market introduction some 6 years ago.

Wolfgang Huppenbauer, President & CEO Daimler South East Asia : "We are very happy and proud to see that our Mercedes-Benz vehicles - specifically the C-, E- and S-Class have again been in such strong customer demand. The C-Class in particular established a leading position in its segment and attracted new customers. This clearly shows, that we have the right products and services in place, and that our customers appreciate and share our passion for the Mercedes-Benz brand."

Worldwide, the Mercedes-Benz Cars division delivered 1,256,600 vehicles to its customers (2007: 1,285,900, minus two percent). Sales at Mercedes-Benz Cars almost matched the previous year, despite the massive market decline in the second half of 2008.

Global sales of Mercedes-Benz branded vehicles amounted to 1,121,700 passenger cars in 2008 (2007: 1,1185,300, minus five percent), reflecting the current global market situation.

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Credits: JRC