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Special Edition Maserati GranTurismos Revealed At Milan Design Week

Brutes in suits on full display amongst the world’s most famous fashion designers.
Gerald Yuen
Gerald Yuen
01 May 2023

Maserati celebrated its new GranTurismo along with personalities from the world of fashion, showbiz, sport, and music at its new Milan retail store in the heart of Italy’s design capital. The Trident introduced its GranTurismo Launch Edition PrimaSerie 75th Anniversary along with the GranTurismo One Off Prisma and Granturismo One Off Luce, designed by Maserati Centro Stile, and Granturismo One Off Ouroboros conceived by street culture pioneer Hiroshi Fujiwara.

The GranTurismo One Off Prisma is equipped with the Nettuno V6 internal combustion engine. The bodywork is made of a chromatic partnership consisting of 14 different colours – all painted by hand – and embellished with details of more than 8,500 letters hand-applied and hand-varnished.

The GranTurismo One Off Luce features a full-electric Folgore engine, outfitted by an original chromatic mirrored monolith, engraved with a laser-etched pattern. The interiors are made of a regenerated nylon yarn. Shapes of the seats are underlined by the few graphics present on the central parts, lasered with gradient backing in contrast.

Maserati also introduced the GranTurismo One Off Ouroboros, a virtual Fuoriserie GranTurismo designed by street culture innovator Hiroshi Fujiwara, as his own creative interpretation of the GranTurismo Folgore. This design combines the front grill from the A6GCS Berlinetta Pininfarina and the side vents of the 3500 GT, along with covered round headlights that characterised 1960s racers such as the Maserati Tipo 151.

The GranTurismo Launch Edition PrimaSerie 75th Anniversary rounded up the party with a range of 4 configurations. 300 units will be built - 75 for each version with an internal combustion engine, in Grigio Lamiera and Nero Cometa colours, and 75 for the electric Folgore version, in Rame Folgore and Blu Inchiostro hues.

Even if these cars land on local shores, hefty taxes on these luxury machines might place a dampener on aspiring owners’ pockets. You can, however, be a proud owner of a pre-loved V8-powered GranTurismo at a depreciation way less than a Mercedes-Benz E200 E-Class Coupe. How’s that for a steal?


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