Rolls-Royce Motor Cars Celebrates Fifth Successive Sales Record
Rolls-Royce Motor Cars revealed record sales results for a fifth consecutive year, with over 4000 cars sold globally during 2014. This exceptional result means that sales have more than quadrupled since 2009. Strong sales were reported worldwide, with double-digit growth in most regions, North America (up 30%), the Middle East (up 20%) and Europe (up 40%). The United States remained the company’s most significant individual market. Rolls-Royce’s home market, the United Kingdom, is the company’s fourth largest individual market (up 13%).
Europe saw strong growth in a number of markets with Germany up by 30%, while in Asia Pacific, Australia grew by 75%, Japan by 60% and Korea 20%. In the Middle East, highlights included Bahrain (up 50%), Kuwait (up 45%) and Oman (up 27%). Emerging markets such as Azerbaijan, Kazakhstan and Vietnam all showed promising growth.
The best-selling Rolls-Royce dealership in 2014 was Rolls-Royce Motor Cars Abu Dhabi. As part of the marque’s commitment to long-term sustainable growth, six new dealerships were opened in 2014, including Mexico City, Calgary, Canada and Gold Coast, Australia. A total of 127 dealerships are now in operation and further expansion is planned for 2015.
Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars said, “This fifth consecutive record year saw Rolls-Royce Motor Cars break through the 4,000 car sales level for the first time in its 111-year history. The result confirms that our strategy of balanced, sustainable and profitable growth is delivering and that Rolls-Royce remains the world’s leading luxury goods brand. This extraordinary success has been built on strong foundations: pinnacle products, dedicated people and a commitment to ensuring a balanced global sales picture.”
Credits: Oneshift News Team
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