UK: Bentley Confirms Development of The Bentley SUV

UK: Bentley Confirms Development of The Bentley SUV

Bentley Motors yesterday confirmed that it will proceed with the development of the Bentley SUV.  The SUV-which is the company's fourth line-will be made in Crewe, United Kingdom and will go on sale in 2016.  This will create over 1000 jobs in the UK and over the next three years, Bentley will invest more than $1.2 billion(£800 million) in its headquarters at Crewe and the development of new models. UK Prime Minister David Cameron, who was present together with Dr Martin Winterkorn, Chairman of the Board of Volkswagen Group for the announcement at Bentley headquarters in Crewe, said: “This £800 million investment and a thousand new jobs from Bentley is fantastic news for both Crewe and for the UK as a whole. It is another important milestone in strengthening our economy."

OneShift Editorial Team
OneShift Editorial Team
24 Jul 2013

Dr Winterkorn said: “The Volkswagen Group believes in the UK as a competitive location for industrial production. Bentley fans all around the world are looking forward to the brand’s first SUV. Together we will make this new Bentley another true Bentley – powerful, exclusive and successful.”

Bentley’s Chairman and Chief Executive, Dr Wolfgang Schreiber, added: “This is excellent news for Bentley and for the UK. Bentley is increasingly successful and this new fourth model line will leverage the success of the global SUV market. The support of everyone involved with the Company has been fundamental to this decision, which will ensure sustainable growth for the company.”

The SUV will be a thoroughbred Bentley true to the brand hallmarks of luxury, performance, quality and craftsmanship. The styling will set it apart from any other SUV on the road and will be true to the Bentley design DNA. It will be the most luxurious and most powerful SUV in the market. The response from customers to a Bentley SUV has been extremely positive in the last 16 months.

Credits: Oneshift News Team

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