BMW Appointed Official Car For Sentebale Royal Salute Polo Cup In Singapore
SINGAPORE. BMW has been appointed the Official Car and March Officials for the Sentebale Royal Salute Polo Cup. Sentebale’s Founding Patron, Prince Harry will play in the annual fundraising event that will take place at the Singapore Polo Club in early June 2017.
The sponsorship is comprised of a fleet of 40 units that include the all-new BMW 7 Series, the allnew BMW 5 Series and a wide range of other BMW models to shuttle VIP attendees throughout the duration of the event.
“BMW is excited to be a part of the first ever Sentebale Royal Salute Polo Cup held in Singapore,” said Sonja Piontek, Director of Marketing, BMW Asia. “It is awe inspiring to see the impact Sentebale has had on the lives of children in Lesotho and Botswana and we are honoured to support such a worthy cause.”
Cathy Ferrier, Sentebale’s CEO says, “Sentebale’s annual polo fundraising event is continuing to be one of the most important events in the charity’s calendar. Since Sentebale was founded in 2006, the charity has reached thousands of children and young people in Lesotho, and latterly in Botswana, who have been struggling to come to terms with living with HIV by addressing their mental health and wellbeing.
“It is our ambition see a reduction in the number of new HIV-infections and AIDS-related deaths amongst adolescents in southern Africa, by putting youth first and equipping them with skills and relevant wrap around support that they need to lead healthy, productive lives. We are so proud of all the great work that has been made possible by The Sentebale Royal Salute Polo Cup and look forward to generating more funds for our charity and continuing to make a difference to many young lives across southern Africa.”
BMW has been associated with the sport of Polo for many years, with the longest and most renowned tie-up being the collaboration with the South African Polo Association, which began in 1989. In 2016, BMW Asia was the Title sponsor and Official Car Partner for the inaugural BMW Singapore Beach Polo Championship 2016 and since then has been the Official Car Partner for the Singapore Polo Club.
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