BMW powers to the top of the Singapore

BMW powers to the top of the Singapore

[B]• Previous records smashed, BMW brand achieves 18 percent growth in Singapore • BMW cars achieve leadership in all model segments • BMW 7 Series the luxury segment leader for 4th consecutive year [/B] SINGAPORE – For the first time ever, BMW is the leading premium car brand in Singapore. The brand has established a decisive lead over the competition in 2005 with 3458 cars sold. This is an increase of 18 percent compared to 2004. At the same time, a total of 165 MINI cars were sold in 2005. Launched in May last year, a total of 561 units of the new generation 7 Series were sold, in the process becoming once again – for the fourth consecutive year in Singapore - the segment leader. Revisions to the 5 Series, including a new line of 6-cylinder engines and some interior trim changes, saw it become a runaway sales success, clocking 1334 units. The new BMW 3 Series continued the successful trend: previewed in late March and launched to the public in mid-April 2005, sales of the new model flowed quickly, with 1123 sold.

OneShift Editorial Team
OneShift Editorial Team
17 Jan 2006

"These are outstanding results. I would like to thank our customers for the trust that they have placed in the BMW brand. My thanks also go to Performance Motors Limited for the terrific job that they have done," said Mr Roland Krueger, Managing Director for BMW Asia Pte Ltd. "This success is great motivation for us to continue to strive for excellence in our products and services," he added.

[B]The leader in all luxury segments[/B]

Mr Simon Rock, Managing Director of BMW’s sole authorized distributor in Singapore, Performance Motors Limited (PML), added: “BMW has proved yet again what it has demonstrated year after year – namely that there is no substitute for quality. Its models are the class leaders in Singapore.”

“I wish to thank our loyal and new customers that have joined the BMW family, BMW Asia for its continued close support of our business, and last but not least the dedicated team at PML for working tirelessly to attain these exceptional results. This is verification of our commitment to only the highest standards of customer service,” he added.

www.press.bmwgroup.com

Credits: Oneshift News Team

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