Mazda Unveils The All-New Mazda 3

The all-new 2014 Mazda 3 was revealed to the world during an event in Manhattan's Chelsea neighborhood. After week of media speculation and numerous leaked images of enthusiast renderings, Mazda North American Operations (MNAO) unveiled the highly anticipated redesign. Other launch events also took place in Melbourne, Istanbul, St. Petersburg and London to debut the new vehicle and to celebrate the 10th year of Mazda 3 production. The all-new Mazda 3 is designed with the full complement of SKYACTIV technologies which is a proprietary suite of fuel-efficient, performance-driven components and manufacturing philosophies, as well as the brilliant styling of the KODO design language.

OneShift Editorial Team

28 Jun 2013

“With more than 3.5 million vehicles sold globally, the Mazda 3 is the brand’s best-selling and most recognizable name plate, and its redesign for 2014 shows just how much attention to detail and care we put into this important vehicle,” said Jim O’Sullivan, president and CEO, MNAO. “SKYACTIV TECHNOLOGY and KODO have performed as advertised and received critical acclaim, with even more technologies and materials to be introduced with the 2014 Mazda 3. On the heels of the launch of the 2013 CX-5 compact crossover SUV last fall and the 2014 Mazda 6 early this year, this is an exciting time for Mazda, and we’re only getting started.”

The 2014 Mazda 3 will be offered with two engine choices: the currently-offered SKYACTIV-G 2.0-liter gasoline engine and a new SKYACTIV-G 2.5-liter gasoline engine, as fitted to the CX-5 and 2014 Mazda 6. Globally, the Mazda3 offers the widest SKYACTIV powertrain line-up in order to meet local market demands, and will be available with SKYACTIV-G 1.5- to 2.5-liter-sized gasoline engines, a SKYACTIV-D 2.2-liter clean diesel engine and as a hybrid electric vehicle (Japan only).

Both engines feature a new high-tumble-port 4-2-1 exhaust system that increases engine output. The SKYACTIV-G 2.0-liter produces 155 horsepower at 6,000 rpm and 150 lb-ft of torque at 4,000 rpm. As compared to the outgoing MZR 2.5-liter engine, the torque output on the SKYACTIV-G 2.5-liter engine at low- to mid-range speeds is increased by 10 to 15 percent, and its weight is reduced by 10 percent. The SKYACTIV-G 2.5-liter produces a peak of 184 horsepower at 5,700 rpm and 185 lb-ft of torque at 3,250 rpm, both figures are increases of more than 10 percent over the MZR engine.

The all new Mazda 3 will be equipped with standard 16-inch full-cover steel wheels or higher trim-equipped 16-inch and 18-inch aluminum alloy wheels, with each set expressing dynamic motion from hub to rim. The Mazda3’s cab rearward posture and raked profile further emphasize agility and speed.

From the dynamic signature wing of the five-point grille to the expansive sheet metal cresting over sleekly slanted headlamps, from the wide-stance muscular fenders to the taut character lines flowing from panel to panel, sculpting into a chiseled rear featuring provoking taillights, KODO begets the Mazda3 a presence unlike any other.

It will be available in eight colors, including the premium metallic finish Soul Red Metallic, two all-new Mazda hues are introduced with Titanium Flash Mica and Deep Crystal Blue Mica.

Check out the Mazda 3 in our gallery.

Credits: Oneshift News Team