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Motul Successfully Concludes Ultimate Test Of Man And Machine

Fans and customers of Motul soak up endurance racing thrills at “Sepang 12 Hours” event.
Gerald Yuen
Gerald Yuen
23 Mar 2023

It would be an understatement to label Sepang 12 Hours as gruelling for both man and machine. For the layman, it already sounds rather uncomfortable driving in unforgiving tropical heat, let alone piloting race cars from 2pm onwards for 8 hours straight. It requires extreme stamina for both driver and car, and it seems like official lubricant supplier Motul has successfully pushed the limits of all stakeholders involved.

Sepang 12 Hours made a return with a weekend packed full of activities at the Sepang International Circuit from the 17th to 18th of March. The paddock was filled with members of the media, VIP guests, race fans and Motul customers marking a return of international endurance racing in Asia after a 7-year hiatus. For Motul, the race signified a growing motorsport presence in the region, as it continued to support more events in the region in the coming years.

Guests attended a new product launch - the newly formulated 8100 Power was unveiled to local VIPs by Lionel Dantiacq, Chief Executive Officer of Motul Asia Pacific, Carlo Savoca, Chief Marketing Officer, Ravi Shankar, Malaysia Country Manager and Philippe Chul, Southeast Asia and Oceania Sales Director, who were optimistic about the resurgence of international racing events in the region.

Motul also treated its guests to exclusive pit tours from Craft-Bamboo Racing, hosted by team director Darryl O’Young and Malaysia-based Viper Niza Racing, signifying the long standing relationship and constant support the company has for the two teams through the years. Given the high endurance of the Mercedes-AMG GT3 car driven by Craft-Bamboo Racing, and Viper Niza’s Aston Martin Vantage GT3, the use of Motul’s engine oil during the weekend highlighted the importance of their products for a challenging 8-hour race in sweltering conditions.

The highlight of the event for several attendees was being able to take a lap around the circuit in Mercedes-AMG cars, driven by professional race drivers. Motul was able to deliver a unique experience for its guests, as it continues to amplify the importance of connecting with its customers on the ground at such events.


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