Carousell Autos launches Singapore’s first AI-powered car finder

Carousell Autos, part of Carousell, has launched Singapore’s first AI-powered car finder, introducing a new conversational search experience that allows users to discover pre-owned cars by describing their needs and preferences directly. Now live on the Carousell Autos website, it enables users to search using an open text field instead of relying solely on dropdown filters, technical specifications, or exact keyword matches.

Singapore’s car marketplaces typically require users to narrow down options using filters such as car brand, model, engine type, depreciation, or price range. While useful for buyers who already have a clear idea of what they are looking for, the process can feel restrictive for those still exploring what best fits their needs.

The new AI-powered car finder improves this experience by allowing users to describe what they are looking for in their own terms instead of relying on structured filters. Users can search using prompts such as “What’s a reliable family SUV under $80,000?”, after which relevant listings across the website will be surfaced, helping users more easily explore suitable options. It also prompts users to consider practical ownership factors such as maintenance costs, financing options, ownership experience, and long-term value.

By going beyond literal search terms, the finder is particularly helpful for first-time or less experienced buyers who may not yet know exactly what to look for at the start of their journey, or who are less familiar with specific models and technical automotive terms.

As listings are matched based on user needs and preferences rather than keyword relevance alone, dealers and sellers can also better connect with higher-intent buyers, improving lead quality and engagement.

“Buying a car is a major decision, but the online search experience can often feel overly technical, with users needing to navigate multiple specifications and filters before finding the right car,” said Sanjay Shivkumar, Head of Carousell Autos. “With this AI-powered car finder, we hope to help Singaporeans make more confident and informed decisions by making the pre-owned car discovery process more intuitive and seamless.”

To mark the launch, Carousell Autos will be running a 6.6 Deals campaign throughout June 2026. Users who purchase a pre-owned car listing tagged “6.6 Fuel Deal” from participating dealer partners on the website during the campaign period will receive $100 in Shell petrol vouchers, while stocks last. Visit link for more details.

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Carousell Autos. Singapore’s largest direct owner marketplace for everything cars and motorcycles.