Goodyear Dunlop Showcase New Tires
The company’s Goodyear and Dunlop brands are showcasing four concept and prototype tires that feature innovations for future use on earth and in outer space as well as five new tires for use by European motorists today.

New tires launched at the Geneva show includes:
- Goodyear EfficientGrip ultra low rolling resistance tire,
- Goodyear UltraGrip Ice+ winter tire with ActiveGrip Technology,
- Dunlop SP StreetResponse tire with Touch Technology and
- Dunlop SP QuattroMaxx ultra-high performance SUV tire.
Two of the company’s technologies come together in an extremely low rolling resistance version of the award-winning Goodyear EfficientGrip tire specially developed to fulfill the distinctive requirements of future electric vehicles. This prototype tire combines top-rated energy efficiency and excellent noise and wet braking performance levels with Goodyear’s latest generation of RunOnFlat Technology.
An innovative Dunlop concept tire with a design by Pininfarina is being shown on two-seat concept car from the Italian design firm. The aerodynamic shape of the tire reduces fuel consumption by cutting air drag by about 4 percent.
Already honored as the “Environmental Achievement of the Year” by the Tire Technology International Awards for Innovation and Excellence, Goodyear’s forward-looking concept tire made with Biolsoprene technology makes its auto show debut in Geneva. The tire, which is the result of a collaboration between Goodyear and Genecor, features a breakthrough bio-based alternative to a petroleum-based material used in the manufacture of synthetic rubber.
Taking center stage among the company’s new products is the introduction of the latest generation of the company’s popular RunOn Flat tire technology, which offers numerous benefits to automakers, consumers and the environment.
Compared to previous generations, the newest RunOnFlat tire has reduced mass and rolling resistance, which lowers fuel consumption and CO2 emissions. In another breakthrough, the new RunOnFlat tire offers comfort levels comparable to standard tires. In independent testing, the latest generation Goodyear RunOnFlat tire delivered a four percent shorter breaking distance on wet roads and 13 percent lower rolling resistance levels when compared to standard tires.
Credits: wilswong


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