Mercedes Attention Assist Wins Best Safety Innovation

Mercedes Attention Assist Wins Best Safety Innovation

What Car?, the UK's biggest car buyer's guide, has named Mercedes-Benz the winner of its 2010 prize for best safety innovation for the Attention Assist feature.

OneShift Editorial Team
OneShift Editorial Team
29 Jan 2010

What Car? found Mercedes-Benz's ATTENTION ASSIST feature exceptionally clever and presented the Stuttgart-based carmaker with its 2010 Car of the Year Safety Award as a result. During a test, British consumer testers were shocked by how drivers almost imperceptibly have difficulty keeping the vehicle on track when they are overtired. In practical trials, the innovative ATTENTION ASSIST driver support system was found to help combat this problem.

Overtiredness is a factor in a quarter of all motorway accidents. ATTENTION ASSIST, which comes as standard on all new Mercedes-Benz E-Class models, monitors over 70 parameters relating to driving behaviour to recognise when a driver is tired. If the system detects signs of fatigue, it warns the driver to take a break by means of an audible signal and a message on the display in the instrument cluster.
Other active safety features on the E-Class include Adaptive Highbeam Assist, Lane Keeping Assist, Blind Spot Assist, Speed Limit Assist, the PRE-SAFE® Brake which initiates partial or emergency braking automatically if there is an acute risk of a head-to-tail collision, and DISTRONIC PLUS proximity control.

These driver assistance systems are also available on the Mercedes-Benz S-Class, setting the standard in the luxury class. This year the UK's consumer organisation for car buyers, What Car?, acknowledged the S-Class's special position and again awarded the top model from Stuttgart its Car of the Year award in the luxury class for the fourth time in a row.

Credits: wilswong

International News
Other Articles
Explore moreright arrow
Market Watch: These Small Used Cars Supply Big Fun
Mercedes-Benz Singapore’s New Electric Commercial Vehicles Start From S$144,988 With COE
Audi A5 Sedan First Drive Review: Upsized Luxury
get quote bg
Sell your car at the highest price in Singapore
  • pros
    Convenient and Hassle-Free
  • pros
    Consumer Protection
  • pros

    Transparent Process
    With No Obligation