Official launch debut: All-new GS Hybrid

This creative collaboration was initiated with the Professional Photographers Association and The School of the Arts (SOTA); a powerful presentation featuring a selection of impact-filled photo impressions captured by masters of their crafts, and insightful art work from young talents of our next generation was especially installed at HortPark, also the venue specifically chosen for the debut of the GS Hybrid.

Recognising that automobiles and the freedom of mobility they provide are here to stay, the official debut of the newest hybrid from Lexus is the answer to an ecological question that addresses the long-term impact of emissions on our environment. The GS Hybrid is the result of an uncompromising dedication to performance and luxury, supported by the Lexus Hybrid System that has won the annual Paul Pietsche Prize in 2007 for Advanced Technology, one of Germany's most prestigious awards for automotive technology.

A long-standing working principle, the "Pursuit of Perfection" inherent with all Lexus endeavours, was the blueprint of this forward step engineered with a team that constantly seeks to elevate the Lexus driving pleasure, while at the same time continuously pursuing ever-greater efficiencies. The marrying of such advanced technology with intelligence is demonstrated by unsurpassed smoothness of the GS Hybrid, even at mid and at high speeds, matched by an experiential exhilaration that is coupled with an active consciousness attributed to optimum fuel savings, ultra-low emissions that comply religiously with the world's strictest standards.

The synergistic partnership between the Professional Photographers Association and The School of the Arts (SOTA) illustrates this 'moment-defining' endeavour that aims to further evoke an environmental consciousness amongst guests of the official debut. It is also a visually arresting representation that signifies an ongoing relationship between care for the environment balanced with technological breakthrough. The 'Power' exhibit reflects the Lexus work principle and authorises a signature prized towards pursuing perfection where every piece from Lexus is a masterpiece.

"The Power To Change The World Is A Beautiful Thing" Exhibit will continue to be showcased at the Lexus Showroom, 33 Leng Kee Road, from 21 November to 1 December 2008.

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Credits: JRC