The new MINI SEVEN

Embodying the principle of space utilisation, the Mini Seven offers an unusually generous amount of space for its passengers. Designed as a front-wheel drive, the MINI Seven is agile and responsive without compromising on contemporary standards in terms of comfort, safety and functionality.

The exterior design features in the MINI Seven embodies the style and expression of the MINI 5 Door. There are four body finishes - Lapisluxury Blue, Pepper White, Midnight Black and British Racing Green - to match the individual characteristics of any driver. The roof and the exterior mirror caps of the MINI Seven, regardless of the colour of the body finish, comes in a standard colour in Melting Silver. The unique colour contrast used in the MINI Seven depicts the horizontal body structuring typical of MINI, taking in the body, glass sections of the passenger cell and roof. The exclusive bonnet stripes of the MINI Seven are designed to harmonise with the colouring of the roof and exterior mirror caps. The MINI Seven is fitted with 17-inch light alloy wheels, the size of which is synonymous with the overall design of the MINI. With a simple spoke design, the wheels are offered in two-colour finish, conveying a solid, high-end impression, perfectly matching the exclusive exterior features of the MINI Seven with their burnished surfaces. The appeal of the MINI Seven is complemented by the distinctive accentuation of the side indicators on the front wheel arches, known as the side scuttles. These bear the logo of the design model which is made up of the wordmark “Seven” and the number seven. The MINI Seven logo is also to be found on the model-specific door sill finishers on the driver and front passenger side. Interior-wise, the MINI Seven is defined by three-dimensionally moulded surfaces, high-quality colour and material combinations, oozing a modern feel. Designers from MINI added a touch of class to the horizontal structure of the cockpit and the circular or elliptically shaped contours of key features such as the air vents, instruments and door trim. The central instrumentational panel offers aesthetic display content, blending functionality, ergonomics and style. The new dashboard on the steering column and the newly positioned controls complemented distinctiveness of the MINI Seven's interior. The exquisite, finely-crafted "MINI Yours" Leather Lounge Carbon Black, which utilises a grade of leather that is usually reserved for high-end automobiles, concluded the mature character and premium ambience of the interior. Other distinguished features of the MINI Seven include the MINI Seven logo on the trim of the central instrumentational panel and the MINI Yours interior styles Dark Cottonwood. These selections from the "MINI Yours" program speak volumes about the car’s premium character as well as its British roots. Leveraging on the "MINI Yours" interior styles, select materials are combined with a precise finish and high-end design. In the MINI Seven, the Colour Line comes as standard in Carbon Black. MINI offers Malt Brown as an optional colour for the design model. The MINI Seven's engine deserves some mentioning. Thanks to the incorporation of MINI's TwinPower Turbo Technology, the car produces a snappy, go-cart feel. Fitted with high-quality suspension technology, the MINI Seven is supremely agile, taking a combination of cues from the single-joint spring strut axle at its front, multilink axle at its rear, electromechanical power steering and the highly powerful and precisely controllable brakes. Dynamic Damper Control, which features electrically controlled dampers that are adjustable via the MINI Driving Modes, is available as an added feature.

The MNI Seven's standard DSC (Dynamic Stability Control) also includes DTC (Dynamic Traction Control) and EDLC (Electronic Differential Lock Control), which locks the front axle electronically. The MINI Seven takes immense pride in passenger safety. The integrated MINI safety concept offers robust occupants' safety not just with highly resilient bracket structures and optimised deformation zones, the car comes standard with front and side airbags, side curtain airbags, 3-point automatic belts on all seats, belt tensioners and belt force limiters at the front and ISOFIX child seat mountings at the rear. For those who like things to be a little more automated, the MINI Seven can be optionally fitted with driver assistance systems such as the MINI Head-Up Display, Parking Assistant and rear view camera.

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