BMW Group remains firmly on track in 2013

With its fourth straight record year, the BMW Group’s strong performance continued during the past year despite a challenging economic environment worldwide. The company successfully maintained its position as the world's leading premium manufacturer. Group revenues for 2013 totalled € 76,058 million (2012: € 76,848 million; -1.0%) and were thus marginally down on the previous year, with the difference due to exchange rate developments. Group profit before tax (EBT) increased by 1.4% to a new high of € 7,913 million (2012: € 7,803 million) despite increased investment in new technologies, greater competition and higher personnel costs. Group net profit rose by 4.5% to the new record value of € 5,340 million (2012: € 5,111 million).

OneShift Editorial Team

25 Mar 2014

The BMW Group increased deliveries to customers by 6.4% to 1,963,798 units (2012: 1,845,186 units), with all three brands registering all-time highs. The BMW brand retained pole position in the premium segment in 2013, with worldwide sales volume up by 7.5% to 1,655,138 units (2012: 1,540,085 units). The BMW X1 as well as the BMW 3, 5, and 6 Series all asserted their positions as market leaders in their own segments.

Solid growth was recorded again for the BMW X1, with sales volume up by 9.2% to 161,353 units (2012: 147,776 units). The BMW X3 performed well again and recorded a 5.0% increase to 157,303 units (2012: 149,853 units). Sales of the BMW X5 were only slightly down on the previous year at 107,231 units (2012: 108,544 units; -1.2%) despite the model change (the new BMW X5 has been available since mid-November).

The BMW 3 Series remained a major source of growth in 2013, with sales rising by 23.0% to 500,332 units (2012: 406,752 units). The success story of the BMW 5 Series continued over the twelve-month period, during which 366,992units (2012: 359,016 units; +2.2%) were sold. The BMW 6 Series was also able to make significant progress, with sales up by 19.4% to 27,687 units (2012: 23,193 units).

MINI similarly set a new sales volume record in 2013, with worldwide sales edging up by 1.2% to 305,030 units (2012: 301,526 units). The new generation of the MINI will make its appearance in the showrooms from spring 2014 onwards. The MINI Hatch, at the end of its model life-cycle, still managed to achieve a sales volume of 128,498 units in the past year (2012: 131,569 units; -2.3%). Sales of the MINI Countryman were roughly at the previous year's level, with a total of 101,897 units sold (2012: 102,271 units; -0.4%).

Rolls-Royce Motor Cars remained market leader in the ultra-luxury segment in 2013 and, with sales of 3,630 units (2012: 3,575 units; +1.5%), achieved a new sales volume record for the fourth year in succession.

For the first time, the number of vehicles sold by the BMW Group in Asia exceeded the half-million mark. Sales in the region grew by 17.3% to 578,678 units, helped by a 19.7% rise on the Chinese mainland to 391,713 units.

Credits: Oneshift News Team